Government Funded
Marketing Apprenticeships
Launch or develop your career in marketing with our government-funded Marketing Apprenticeships designed to build practical, in-demand skills while you work. Whether you’re starting out in marketing or already supporting campaigns without a formal qualification, this programme provides structured training, real workplace experience, and a recognised Level 3 qualification.
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Marketing Apprenticeships Overview
The Marketing Apprenticeship (Multi-Channel Marketer) is a Level 3 qualification, comparable to two A-Levels. It blends structured online learning with practical application in your workplace, enabling you to develop real marketing capability from day one.
Programme Duration:
14 months of training, plus up to 5 months to complete the end-point assessment.
Funding:
Up to £11,000 government funding available.
Qualification Level:
Level 3 Multi-Channel Marketing
- Gain a recognised marketing qualification while earning
- Create a portfolio that supports future career progression
- Develop confidence in managing real campaigns
- Build practical experience across multiple marketing channels
- Strengthen analytical skills through performance measurement and reporting
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Learner Satisfaction for Our Online Training and Support
Benefits of Marketing Apprenticeships
Through the Marketing Apprenticeship, you’ll explore key areas such as digital marketing, content creation, branding, analytics, and campaign delivery. This allows you to identify your strengths while gaining real workplace experience across multiple marketing channels.
Receive structured support from experienced marketing tutors who understand modern campaign strategy, performance measurement, and brand development. You’ll build confidence, sharpen practical skills, and gain insight into real-world marketing environments.
Develop Job-Ready Marketing Skills
This programme blends structured learning with hands-on campaign delivery in your organisation. You’ll graduate with both theoretical understanding and practical experience that employers actively look for in marketing professionals.
Personalised Learning Support
Work with a dedicated progress tutor who provides tailored guidance, regular reviews, and structured development plans. You’ll stay on track, motivated, and supported throughout your apprenticeship journey.
This apprenticeship is government funded, helping employers develop in-house marketing capability without high training costs. Co-funded employers contribute only a small percentage, while levy-paying employers can use their levy pot.
Achieve a Recognised Marketing Qualification
On successful completion, you’ll gain a Level 3 Marketing Apprenticeship qualification (equivalent to two A-Levels). This award demonstrates your ability to plan, deliver, and evaluate marketing activity in a professional setting.
Entry Requirements
If you meet the eligibility criteria and are ready to develop your marketing career:
Complete our Register Interest Form and our team will guide you through the next steps, including eligibility checks, employer engagement, and onboarding support.
To apply, learners must:
- Have GCSE Maths and English at Grade 4/C or above (or equivalent)
- Be employed full-time in the UK and on their employer’s payroll
- Not be enrolled on another government-funded apprenticeship
What You’ll Learn on the Marketing Apprenticeship
- Digital marketing channels and online campaign delivery
- Brand positioning and audience engagement
- Content planning and creation
- Campaign planning, execution, and optimisation
- Marketing analytics and performance reporting
- Understanding ROI and measuring marketing impact
- Customer journey mapping and engagement strategies
How Marketing Apprenticeships Benefit Employers
Every organisation needs effective marketing to remain competitive.
Rather than outsourcing campaigns to expensive agencies, employers can develop internal capability by training an apprentice who understands the company’s culture, objectives, and customer base.
Key advantages include:
- Building long-term in-house expertise
- Reducing reliance on external marketing spend
- Developing campaigns aligned closely to business goals
- Improving lead quality and brand consistency
- Creating a cost-effective marketing resource
Get More Information From One of Our Expert Apprenticeship Coordinators
Get information on start dates, funding, how to apply, employer support, and more.
Hear From Our Apprentices
This apprenticeship with Datalaw has massively progressed my career, I think I’ve developed in my role as well as gained confidence in speaking with clients… I’d 100% recommend.
Frequently Asked Questions
This marketing apprenticeship is ideal for individuals at the beginning of their marketing career, as well as those already working in a marketing role without a formal qualification.
It is well suited to:
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School or college leavers looking to enter the marketing profession
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Career changers wanting to move into a marketing role
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Marketing assistants or junior team members seeking structured development
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Employees responsible for digital content, social media, or campaign support
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Businesses that want to develop in-house marketing capability
Because the programme is delivered in a real workplace setting, learners must be employed in a role where they can actively contribute to marketing activity. The apprenticeship benefits organisations of all sizes and sectors that want to strengthen their marketing strategy while developing long-term internal expertise.
Marketing apprenticeships typically lasts 14 months, followed by up to 5 additional months to complete the end-point assessment.
During the 14-month training period, learners take part in structured workshops, guided study, and practical workplace application. They apply their learning directly to real marketing campaigns within their organisation, building experience while working towards their qualification.
The end-point assessment phase allows time to finalise their portfolio, complete any required assessments, and demonstrate full occupational competence before achieving the qualification.
Marketing apprenticeships are government-funded training programmes, which means there’s little to no cost for learners or many employers.
Here’s how the funding works:
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Government Contribution: The UK government contributes the majority of the training cost, up to £11,000 for the Marketing Apprenticeship.
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Co-funded Employers: If an employer is co-funding the apprenticeship (i.e., not using levy funds), they pay no more than £550 towards the training.
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Levy-Paying Employers: Organisations that pay into the apprenticeship levy can use their levy funds to cover the full cost of the programme.
For learners, there are no tuition fees to pay directly, the training is funded as long as both learner and employer meet the apprenticeship eligibility requirements.
On successful completion of the programme, you will achieve a Level 3 Marketing Apprenticeship (Multi-Channel Marketer) qualification.
This nationally recognised qualification is equivalent to two A-Levels and demonstrates that you can plan, deliver, and evaluate marketing activity across a range of channels in a professional setting.
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